A letter to John Ternus – Marco.org

@marcoarment I would add to that: halve all product prices across the board. You’ll sell double the quantity, if not more, and make more then enough money as a result.

I’ll bet the margins are far higher than they need to be.

@dfgomes @marcoarment That’s the thing: It is never enough money. The goal is to grow forever and ever and earn more and more money to keep the shareholders happy.
Sadly that always seems to point towards enshittification and Apple is happily walking down that path.

@jramskov @marcoarment Exactly. Which is why the first thing the new CEO should do is buy back all the stock and take the company private. No shares or shareholders.

Let them focus on people and great, AFFORDABLE, computers for all mankind. Not just the rich.