Mastodawn

I’m not surprised by this; I think the huge cash burn rate combined with limited general appeal doomed this from the start. Literally zero non-tech people I know have any interest in a slop video feed and most of them get kind of offended if you ask them to knowingly watch slop.

https://variety.com/2026/digital/news/openai-shutting-down-sora-video-disney-1236698277/

OpenAI Shuts Down Sora AI Video, Disney Drops Planned $1B Investment

OpenAI is planning to discontinue Sora, the generative-AI video creation platform it launched in late 2024. Disney has ended its partnership for Sora.

Variety

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John Kaniarz

@yiningkarlli The best AI videos I’ve seen were just adding imagery to organic good ideas, writing, and direction. Probably lots good editing too.

It does enable a random crank to produce their own sketch comedy. The only credit I give to the AI is that sometimes a gag is better when it looks like real people.