Measure the ROI of your nonprofit’s volunteer engagement by grading each volunteer activity

Some organizations want to evaluate ROI (return on investment) regarding volunteer engagement by comparing the cost to the organization for a particular volunteer activity (staff time to support the activity, materials, etc.) versus how much that volunteer activity brings in in terms of financial donations or revenue generation. I don't think that's a good evaluation method, in…

https://coyotecommunications.com/coyoteblog/2026/03/measure-roi/