zygonNintendo's not-AI, not-a-game toy
One of the things I love about Nintendo is their (estimated) 1.5 trillion yen cash reserve allows them to just... do whatever they want. It frees them up to take risks and ignore market trends. More times than not, their zany ideas have worked out for them.
The "zany" idea of selling their IP for every possible product (I just saw Mario Galaxy sparkling water in the grocery store yesterday) and jacking the price of their back catalogue (some titles now cost more than what I paid for them years ago) sounds more like Disney than mad scientists ignoring trends. The make some very distinctive & cool products, but this toy doesn't seem super innovative and Nintendo is still a giant corporation run by accountants.