Reuters: ‘Amazon Plans Smartphone Comeback More Than a Decade After Fire Phone Flop’
https://daringfireball.net/linked/2026/03/21/reuters-amazon-phone
Reuters: ‘Amazon Plans Smartphone Comeback More Than a Decade After Fire Phone Flop’

Link to: https://www.reuters.com/technology/amazon-plans-smartphone-comeback-more-than-decade-after-fire-phone-flop-2026-03-20/

Daring Fireball

@daringfireball I'm not a likely buyer, but what I would like is more competition and more consumer choice.

Two flavors are not enough.

@buckfiftyseven @daringfireball what’s it going to run, a proprietary OS? We already have a dual mobile phone economy. Slapping a brand mark on top isn’t changing anything. The apps make the phone. An edge to Apple for the hardware + OS experience.
@fuzenco @daringfireball I think three would be better than two, even if it did come from a third profit maximizing megacorp.