’Denmark Switches.’ A national campaign to collectively move off Big Tech. March 20th is Big Switch Day. I’ve named my goal now. I’m already almost deMicrosofted, except for my photo archive. I moved to Libre & Tuta mail and have been purging photos as I await the release of Tuta drive. Now I’m committing myself to just get the photos off OneDrive and on to my computer, that I own, in my house, by March 20th. Then I’ll delete Microsoft. Then I’ll boast about it on the Fediverse.

#DanmarkSkifter

”42% of Danes want to try alternatives to Big Tech. 68% would like to reduce their screen time. But far fewer act on it.

Habits hold us back. Network effects bind us to the same platforms as everyone else. This only changes if we shift collectively. When we shift together, new habits become easier to maintain.

When enough of us shift simultaneously, alternative platforms gain the critical mass they need. When we act collectively, change is possible.”

https://danmarkskifter.dk/en/

#DanmarkSkifter

About Danmark Skifter

42% of Danes want to try new alternatives to Big Tech. 68% would like to reduce their screen time. But far fewer act on it. Together, we can change that. What is Danmark Skifter? Danmark Skifter is a national campaign where thousands of Danes take back control of their digital

Danmark Skifter

Before I could pick my 2026 goal for #DanmarkSkifter, I did a digital status. I was mildly surprised when I saw my 2025 digital changes together. I looked at the list and thought: ’Tell me you hang out in the Fediverse without telling me you hang out in the Fediverse.’

From Outlook to Tuta
From Office to Libre
From MS Authenticator to Ente Authenticator
From Google Play to F-Droid
From Spotify to AntennaPod
From Firefox to Vivaldi
From DuckDuckGo to NoAIDuckDuckGo
And I bought a back-up drive.

I've added a new 2026 Digital Resolution to my 'Denmark switches from Big Tech' goals.

I had already switched from Patreon to Steady. Thanks to @JohanEmpa for making that possible after he added Steady as a Mastodon.green payment option.

Now my Microsoft subscription is the only thing left on PayPal and I'm almost deMicrosofted. So I'll be cancelling, not renewing, that. So now I commit to deleting my PayPal account. Today. Inspired by @oldrup, who just did this.

#DanmarkSkifter

I'm enjoying the results of disenshittifying my digital life so much that I need a more celebratory word for it than 'disenshittifying'. So far, every solution I’ve switched to is better than the Big Tech one I left. Not ’better’ as in ’not enshittified’, but better designed. LibreOffice: does what I need and only does what I tell it to do. AntennaPod: much better features than Spotify. Tuta: functional and calm and 10 months later, I still haven’t received a single spam mail.

#DanmarkSkifter

I stopped using Booking.com ages ago, tired of the spam and Big Corporateness of it. Now I only book directly with hotels. Every time, it's cheaper and the experience is better. If I need to contact a hotel, I communicate with a human. When I needed to make a date change not covered by the booking: 'no problem!' They changed it instantly for free. I'd forgotten how actual customer service used to be. I also forgot to actually delete my account. #DanmarkSkifter reminded me. I just deleted it.

Organic Maps. Another example of an app I found in F-Droid that turns out to be nicer than the BigTech one I switched from. Not disenshittification, but enhancification. It's great for walking & cycling. Nice to use. Works offline. Feels 'human-sized'. First time I used it was to find a bus stop. It showed me the right one & noted 'shelter + bench'. To compare, I looked the same up on Google Maps (web). The actual map was barely visible behind ads for local businesses.

https://organicmaps.app

Organic Maps: Offline Hike, Bike, Trails and Navigation

Free, open-source, fast, privacy-focused, detailed offline maps for travelers, tourists, drivers, hikers and cyclists created by MapsWithMe/Maps.Me app founders

I told local friends who know the area that I would get the bus from the bus stop near the Squirrel In A Top Hat.

What are you babbling about, what squirrel, there's no squirrel, they said.

The map says there’s a squirrel in a top hat, I said.

No it doesn’t, they said, showing me squirrel-less Google Maps.

Yes it does, I said, showing them the Squirrel In A Top Hat annotation in Organic Maps.

I sent back this picture from the bus stop.

#OrganicMaps
#DanmarkSkifter
#Enshittification

While making the final preparations before cancelling my Microsoft subscription in time for Denmark's Big Switch From Big Tech Day (March 20th), I discovered I still have a Dropbox account. If I'd forgotten I had it, then I was just digitally hoarding and don't need it. So this was an easy one to walk away from. Took me less than 20 minutes to delete the files and delete the account. So easy that I should be embarrassed to name it as A Goal and boast about it, but I'm not.

#DanmarkSkifter

From their OneDrive to my one drive

#DanmarkSkifter

Getting my photos off OneDrive was the last & longest thing I needed to do before shutting down Microsoft. It turned out to be an enjoyable process. I cleansed my digital hoard. I curated & kept what mattered. Now my photos are on my laptop, in my house, backed up on an external drive. I'd forgotten how streamlined & speedy it is to work locally, not in the cloud. Yet again, the process of disenshittification turned out to be enhancification.

Glædelig Skiftedag! Happy ’Big Switch From Big Tech Day’ to all who celebrate. March 20th: the Spring equinox and the ’Denmark Switches’ campaign day of collective action with community events where people can help each other move to better digital solutions.

I will be celebrating the day as Odin intended, by writing to yet another company that has locked me out of their app for the sin of not using Apple Store or Google Play. This time: Danish rail company DSB.

#DanmarkSkifter

@CiaraNi I do use the Apple Store, being pretty much embedded in the Apple universe.

But I still resist downloading apps for things I ought to be able to do in a web browser. Pharmacy, grocery store, news sites, etc. — No, I'm not downloading your apps so you can track me better.

@CiaraNi Awesome, i did pretty much the same job, however i went for Pcloud - from experience i like to have some backup capability ;-)
@kkdk I was waiting for Tuta drive. As it kept not being released, I looked at NextCloud with Hetzner. I got a bit bamboozled by the options, so decided just to get off Microsoft now or else I'd never get around to it. I have a separate back-up, just not in the cloud. I'll look at cloud options later. I must look at PCloud. Thanks for mentioning it.
@CiaraNi I know the feeling, i am waiting for Proton drive - its in my subscription, but no Linux client, kind of sucks, so i ended on pcloud - now i may not change ;-)
@kkdk Good to know you're happy with it - I must investigate it. Tak for tippet.

@kkdk @CiaraNi

It feels like, once you start diverting your eyes from the big five (or so), multiple options start to pop up.

JottaCloud for backup and synchronisation between devices is also an option and powered by clean energy even! 😅
https://jottacloud.com/en/why-jottacloud

And there are obviously so many more.

Just trying to decide on a service almost becomes a burden by itself.

(And yes, support for Linux is lacking too many places unfortunately 🫤)

Why choose Jottacloud?

Explore how Jottacloud stands out among cloud storage services. Enjoy unlimited storage, backup your devices, and discover a green and cost-effective solution for all your data needs.

English
@folfdk @kkdk I investigated JottaCloud and went so far as to sign up so I could try it out. At which point it turned out, unless I am very much mistaken, that their app is only available through Apple Store or Google Play. So I dropped it.
@CiaraNi @folfdk it should be available for desktop
@kkdk @folfdk It was a phone app I was looking for, just to initially see what options there might be for storage with automatic photo back-up.
@CiaraNi Ah, of course... Sorry! I didn't think about that.
Obviously that's a problem.
@folfdk Oh not at all, that's me being very specific because I was wondering about it particularly for phone-photo back-up. I may yet not bother with automatic back-up (too easy to digitally hoard, I've learnt the hard way), so desktop access might be fine. Tak fordi du anbefalede dem.
@CiaraNi @kkdk I was hoping Tuta would be available by now - looking at going with Proton now.
@johnlorimer @kkdk I must make up my mind soon. There still doesn't even seem to be a release date for the Tuta drive.
@CiaraNi @kkdk It appears to be stalled in development. Best that they get it right rather than rush it out.
I have bought a 2tb USB nvme drive for my offsite backup, so I think I will attempt to self host.

@johnlorimer @kkdk

"Best that they get it right rather than rush it out."

That is a most excellent point.

@CiaraNi @kkdk I need to apply that to my life as well. 😃
@johnlorimer @kkdk Me too, now that you say it.

@CiaraNi

Enhancification. Good word 👍

@grb090423 Ah I am glad you said that (thanks) because I wasn't sure if it was self-explanatory. I've been really struck by the fact that every alternative to BigTech that I've switched to so far is not just 'not enshittified' but actually better to use.

@CiaraNi

This is what we need to hear! 👏👍🙂

@CiaraNi just remember to have a plan in place in case a fire wipes out your entire household. A.k.a. an offline backup. It could be an external drive stored in a safety deposit box.
Though, if you do that, remember that each year you would need to copy the files from that media to another and back again.
@Da_Gut Thanks, yes, an off-site back-up is always good, I have been looking at alternative cloud storage, hoping for Tuta drive soon as I already have their mail and calendar. But for now, I just wanted to get everything off Microsoft OneDrive now, no more faffing about, or I'd never do it. The 'Big Switch from Big Tech' day planned by the #DanmarkSkifter campaign this Friday gave me a deadline. I'll work the rest out later.
@CiaraNi cool. I’ll be doing this at some point but not for several more months. It looks to be a trend.
@Da_Gut It's turned out to be a less tedious and more enjoyable process than I expected. And so liberating!
@CiaraNi
Congratulations and respect. A brave and worthwhile goal done.
@CiaraNi
Respect. Nice to hear that there are some who get it done. It’s fantastic. I’m just curious. When you say that you are done with Microsoft, does that also mean that you don’t have a LinkedIn account.
@CiaraNi Congratulations! Inspirational journey, thanks for sharing <3
@bettina Tak! The #DanmarkSkifter campaign has inspired me to do more. I find it motivating that it has a non-purist approach and runs on collective encouragement - 'every step away from Big Tech counts.' I'll keep taking steps, at the pace I find manageable.
@CiaraNi Congratulations!
@jeridansky Thanks! I have more to do, of course, but this one felt like The Big One because I was a heavy everyday OneDrive user, so this one took a lot of time and a fair bit of digital angst. So a milestone on the journey for me.
@CiaraNi this is definitely my big one. I haven't got around to it yet. Can I ask what you have switched to? I've tried a few different solutions but not been truly happy with any of them yet...
@Ruth_Mottram I haven't found a new cloud solution yet. I got bamboozled by the different options from NextCloud, Hetzner, Jotta, Proton, Ente Photos, Tuta Alleged Drive, etc. I was cleaning up OneDrive in readiness, but not moving. When Danmark Skifter came along, I decided buggerit, I'll just finish moving photos off OneDrive and on to my own computer, then back them up on a separate hard drive. Otherwise I'd never do it. I'll look around again at cloud solutions soon.
@CiaraNi @Ruth_Mottram I agree, it's confusing. I am using Internxt, it works pretty okay.
@tokeriis @Ruth_Mottram Internxt. That's a whole new name to me. Thanks for the tip. I will look at that. Tak!
@CiaraNi
Checking Koofr, EU based. Seems promising but I'm not testing the Koofr tools (preferring Webdav tools for more flexibility), so for me that is an unknown.
@Ruth_Mottram

@EregLoch That's a new name to me. Thanks for mentioning it.

@Ruth_Mottram

@CiaraNi
Enhancifiaction is a good antonym for enshittification.
@RalphBassfeld It's very madey-uppy, but I hope it conveys the idea - I am so struck by how much *better* the non-Big Tech services I've switched to so far are.