A significant portion of the trailer’s views came from platforms beyond YouTube, with over 139 million views generated from Tom Holland’s Instagram alone and an additional 125 million from the official Spider-Man account. The trailer has also amassed 46 million views on Twitter/X and 36.7 million views on Zendaya’s Instagram, alongside more than 50 million views across multiple Sony YouTube channels. Additionally, it has garnered over 60 million views on TikTok via Sony’s official account.

Damn. Instagram really carried the views here.