@olivia
Thinking back to the origin of the word "datum"—something given—we have to ask "by what?"
By reality, through senses, challenged by reason for error.
By reality, through instruments , via senses, challenged by reason for error.
Or by corporations that have been filling the media for centuries with advertising and marketing, artfully designed to exploit emotion to persuade in the interests of corporations?
Backed by decades of research into how to exploit the kludged architecture of our social and personal systems
@mel_hogan