H&M wants to make clothing from CO2 using this startup's tech

https://lemmy.zip/post/60916856

H&M wants to make clothing from CO2 using this startup's tech - Lemmy.zip

> Rubi has developed an enzymatic process to turn carbon dioxide into cellulose that’s ready to be spun into lyocell or viscose. Archived version: https://archive.is/newest/https://techcrunch.com/2026/03/17/hm-wants-to-make-clothing-from-co2-using-this-startups-tech/ [https://archive.is/newest/https://techcrunch.com/2026/03/17/hm-wants-to-make-clothing-from-co2-using-this-startups-tech/]

Or, you could just grow Hemp.
What?? You mean converting co2 and nitrogen plus sun into cellulose? Preposterous.