#Threads is not “just a text app.” It is another intake valve for Meta’s surveillance machine, harvesting behavior, feeding cross-platform profiles, and training algorithms to predict what keeps you hooked.
#Threads collects far more than posts and likes. It helps #Meta map habits, interests, location, contacts, browsing behavior, and engagement patterns across its ecosystem. That is profiling, not harmless social networking.
The danger of #Threads is not just the data it takes. It is what Meta does with it: combine it, model it, rank you with it, and use it to target content and ads with surgical precision.
#Threads lives inside Meta’s larger ecosystem, which means your activity can strengthen the same profiling and recommendation systems already driving Facebook and Instagram. Different app, same hungry machine.
EU regulators were right to scrutinize #Threads. #Meta’s business model has a long habit of treating consent like an obstacle and user data like an oil field.