what do you call the psychological phenomenon where you hallucinate a human face onto a corporation like Apple and decide it must have goals other than profit maximization and exploitation

“the macbook neo will usher in a new age of software tinkering” cool! so they finally rereleased HyperCard?

…no? ok fine, at least they published some new developer guidelines such that developers will need to ensure their apps run great on the neo for 8 years since it’s such a performance gap from the high end macbook pro they’re using to develop, right?

…also no? oh dear, how strange. the neo is starting to look a lot like the utterly obvious: an overgrown iPad for SaaS apps

the macbook neo is a device that’s designed to normalize low-end devices as consumption-only SaaS clients. it’s the soft opening blow for the death of general purpose computing for anyone who doesn’t have a corporation’s budget for a $10k+ a pop pro laptop. the future looks like a macbook neo but more expensive, less powerful, and more locked down.

@zzt In many senses I have the opposite take; what you describe is in many senses the low end de jure. Is the chromebook not just a macbook neo but more expensive, less powerful, and more locked down? Chromebooks were literally and specifically designed to be SaaS consumers and nothing more, and against that background the neo is doing much better.

When held up against chromebooks, smartphones, and tablets, the macbook neo is much more flexible and user-adjustable. It's just as powerful as the smartphones that much of the web is already designed for, and offers a far more customizable computing experience than those smartphone platforms do.

It's not at all a savior, but it's also a breath of fresh air compared to a computer that literally only runs a web browser.

@ckfinite this reads like an ad and has so many factual inaccuracies that I’m somewhat convinced it is one