"Online discussions are dominated by a surprisingly small, extremely vocal, and non-representative minority. Research on social media has found that, while only 3 % of active accounts are toxic, they produce 33 % of all content [...] 0.1 % of users shared 80 % of fake news [6,7]. Not only does this extreme minority stir discontent, spread misinformation, and spark outrage online, they also bias the meta-perceptions of most users who passively “lurk” online."

https://www.sciencedirect.com/science/article/abs/pii/S2352250X24001313

Inside the funhouse mirror factory: How social media distorts perceptions of norms

The current paper explains how modern technology interacts with human psychology to create a funhouse mirror version of social norms. We argue that no…

@Kristian_Kiehling Yes. I see so many "fans are deeply divided" stories where a complacent press reads a vocal and well organized minority as "half of the fanbase" for example.