I just got an unsolicited email from a gmail address regarding a supposed sell-off of vintage computer gear, without any details, and with blind distribution. I have no intention to follow up on it, but I'm left speculating whether this is a legitimate collector sell-off or if scam emails have gotten this good at targeting niche interests.
On a related note, you've probably seen a lot of those fake order confirmation email/text scams which are intended to make the recipient panic about a large purchase they didn't make, presumably so they will contact the scammer's scam center for the next stage of the phishing scam. I just got my first phone call version of one of those, and the robocaller was even smart enough to leave a voicemail. I presume that doing this at scale has been made possible by LLM AI.