YouTube ads are about to get even longer and they’ll be unskippable

https://lemmus.org/post/20747859

Am I bad because I pay for YouTube? I watch it so so much on different devices and also use YouTube music instead of Spotify. The paid teir hasn’t undergone enshittification yet (it always does). Thats when ill stop.

Nothing wrong with that. I pay for YouTube premium. Tbh I got fed up with all the hoops on mobile so I just started paying for it and honestly, its been a good fit for me.

I watch a ton of YouTube content so paying for it to support creators and not having ads is fine with me.

How much do they actually get from that?

According to an LTT video that broke down thier revenue about 11 months ago, 45% of your premium sub is divided among creators that you watch.

Not sure how thats calculated, but it seems to be a pretty sizable chunk according to LTT.

Skip to around 4:50 in the video

youtu.be/GeCP-0nuziE

The TRUTH About How LTT Makes Money

YouTube