there's this article about knuth and literate programming and word count with early unix shell tools which is echoing very much my sentiment or the article about "hello here's my awk script and it's 135 times faster than your hadoop cluster" and instead of really taking a deep look "what do you REALLY need" people are always "that never works in a PROFESSIONAL environment" and then you look at established companies and it's all dusty perl (or equivalent) in a dark corner running the business