Dynamic pricing could be coming to your local supermarket

https://lemmus.org/post/20582562

Is anybody acting like this is new? Shops relabel stuff with price changes regularly, this just makes it quicker and easier - staff don’t have to run around for a hour with a price gun and a bunch of shelf labels any more.

Improving how we display prices isn’t the issue, that’s a good move, it’s how prices are decided that are the problem.

I agree that the technology isn’t the problem here. It’s the corporate mentality of trying to squeeze customers for all they are worth on a personal basis that is the big issue. That and surge pricing should be made illegal. Having to pay more for a thing just because a flock of other people decide to get it at the same time you do is absurd.