Another push to get people off #substack is prompting IT professionals to write posts about how easy it is to set up your own site.

I beg you to stop. You are not helping. People are reading your posts and thinking 'that seems really complicated... I can' t do that'.

Every single post about self-hosting is literally that Simpsons gag about fixing the foundations to your own house "And if you don't have ceramic stuck-o-lath then aluminium stuck-o-lath will work just as well!"

@Taskerland "listen, listen. You don't need to use big tech infrastructure. You just need your own domain and open source tech, it's free! Not the domain though, but listen, for 20$ a month you may set up your own website, forum and a communicator! Don't forget about the security and updates and if too many people use it it will cost more and there are additional costs and AI scrapers and..."

@vdonnut IT professional with a blog: "It only takes 5 minutes to CSEM an A2M. Once the bespoke kernel's set-up and you've stabilised the quantum-tunnelling from your off-site server it's all doable using the drop-down menus in your bloopi account"

Me, googling acronyms: "Arse to mouth?"

@Taskerland @vdonnut I hosted and did my own blog (wordpress, not from scratch) for a couple of years in 2011 and even I have no idea what the hell these kind of posts are talking about within a couple of sentences