If you've ever wondered why every brand in the world makes you download 50+ MB of gunk just to interact with them on your phone, give this brilliantly clear explanation by Alex Moore of @owa and @kateholterhoff of @redmonk a listen:

https://youtu.be/EOT0w7EwkVI?si=_fNa1Scqzdq-1qaK

Alex Moore on Open Web Advocacy and Why "Innovation Doesn't Come from the Gatekeepers"

YouTube