Lots of universities lately have been making announcements about AI transformation strategies, etc...
It would be interesting (read: someone study this for me) to do a longitudinal analysis of how these PR messaging evolve in the next few years, or posts disppearing.
I'm not saying this is a bubble — because even my grand uncle who has never touched a computer in his life is now an "AI pundit". But I doubt everything is going to work out so smoothly.