One day, Red Bull will be sued by someone who got high and thought Red Bull would literally give them wings
One day, Red Bull will be sued by someone who got high and thought Red Bull would literally give them wings
Nope, I shouldn’t comment before my morning coffee. Because I just checked this and it was a class action lawsuit in New York:
“The defendant’s prodigious advertising marketing and promotional spending has been used to mislead customers into believing that Red Bull is a superior product worthy of a premium price and has the ability to ‘give you wings’ and provide energy and vitality,”
Red Bull settled at a max. USD 13 million payout.
One thing is for sure, I haven’t seen the cartoon ads ever since in Europe, but I recount my claim and don’t make conclusions from my personal experience.