Wherein I nearly have an aneurism while listening to a podcast.
https://www.caseyliss.com/2025/10/6/youre-missing-the-point
Being Wrong While Being Right

I really like Rivian, and RJ Scaringe seems like a good dude, but his comments nearly gave me an aneurism.

Liss is More
@caseyliss My hot take is that it’s not offered so they can get ongoing subscription revenue from customers. You need a subscription to use Apple Music natively in a Rivian. That in addition to your mobile phone subscription and Apple Music subscription. Judging by Reddit comments, the integration is not great. I’d gladly pay $5-10 a month for a CarPlay subscription
@benostrander @caseyliss > it’s not offered so they can get ongoing subscription revenue from customers
It’s this, exactly, for all the manufacturers that are dropping CarPlay and Android Auto. I find it tiresome that interviews always parrot the bs talking point that it’s about “driver experience” when they change tire OEMs to whoever gives them the cheapest deal regardless of how they ride. (1/2)
Eliminating smartphone nav locks the driver into OEM subscription navigation. Controlling the entertainment system means they can slice and dice subscription features there as well. But what they really want is that behavioral data that they can also sell as ongoing revenue stream on top of all the subscription deals. (2/2)