Well it’s about proportion.

A burger is majorly meat and bread with a fatty ground beef with a hint of vegetables. In the “healthy” section I’d expect the diet to be more vegetables heavy as those have less calories and more nutrients.

Also the bread in healthy is a bit of a misnomer IMO. It’s not awful for you but I wouldn’t call a baguette pure “healthy” eating.

True, white bread is just empty calories
I’m petty sure some us processed white bread qualifies as cake by other countries nutritional standards
I went to the us a few months ago and the bread there is so weird. We got “brown” bread but it was so soft and light that it didnt seem like brown bread at all. I have read that brown bread in the states is sometimes just white bread with food colouring so maybe it was that