A 360-degree view of the Moon's surface in high resolution captured by the Lunar Reconnaissance Orbiter spacecraft.
Credit: LRO/ASU/NASA
A 360-degree view of the Moon's surface in high resolution captured by the Lunar Reconnaissance Orbiter spacecraft.
Credit: LRO/ASU/NASA
As mentioned in the "How we made this image" article at https://lroc.im-ldi.com/images/707 the bit values represent reflectance...after various corrections were applied. ("For this mosaic the LROC Team used the 643 nm band, a solar angle 10° from vertical (nearly noon), and a viewing angle straight down.")
Note that this page shows lunar topography/elevation as various colors, or as brighter/darker pixels: https://lroc.im-ldi.com/images/451
I hope this helps.
It's too bad this view of the moon does not nod up/down, at least a little bit, to give us a less foreshortened view of the polar regions.
Here are two pages that let us look straight down at the north and south poles: (but they show elevation/topography, not reflectance)