MazdakOpenAI just turned ChatGPT into a shopping platform.
The company announced Instant Checkout — letting users buy products directly inside ChatGPT without ever leaving the app.
Here’s what’s rolling out now:
🛍️ Etsy integration – U.S. users can purchase single items from Etsy sellers directly in ChatGPT.
🛒 Shopify coming soon – Over 1M merchants (including Skims + Glossier) will be added in the next phase.
🛒 Shopify coming soon – Over 1M merchants (including Skims + Glossier) will be added in the next phase.
🌍 Availability – U.S. ChatGPT Free, Plus, and Pro users get access first, with global expansion planned.
💰 Monetization – OpenAI takes a transaction fee (via Stripe), creating a new revenue stream for the company.
💰 Monetization – OpenAI takes a transaction fee (via Stripe), creating a new revenue stream for the company.
🔮 Roadmap – multi-item carts, broader regions, and expansion beyond e-commerce.
Why it matters:
AI commerce is here. ChatGPT is no longer just answering questions—it’s completing transactions.
Seamless buying. If your card is already linked for ChatGPT subscriptions, checkout is one click.
Ecosystem shift. Browsing, discovery, and checkout are collapsing into one AI-driven flow.
The impact was immediate: 📈 Etsy + Shopify shares jumped 5% on launch day.