Gregory Todd WilliamsApple's insistence on using “aluminium" in their presentations in the post-Ive era is such performative nonsense.
Michael Brown@kasei bullshit. Molly Anderson is British, and in British English we say “aluminium”. Just as we say “pavement” instead of “sidewalk” and many other differences.
@mluisbrown and that’s fine. But it’s an anomaly from a company that is proudly Californian.
@mluisbrown I admit that on my initial viewing of the promo video, I didn't see that the voice-over was was credited to a specific person. Seeing that, I'll admit that it isn't as nonsensical as I had thought. I still think it's a bit strange, but it does make more sense in the context of the attribution.