Every time I come across this debate I can't help but think of this comic. Thanks to @LegalizeBrain for this round.

https://www.smbc-comics.com/comic/jpeg

@olasd @LegalizeBrain
Helen speaks truth.

Also: English could well use the Φ, along with the Þ of course.

@olasd @LegalizeBrain i always say.

The inventor of the gif was a programmer, not a linguist.

@Noortjevee @olasd @LegalizeBrain
It would be so perfect if his name was Geff instead of Steve maybe we have to rewrite his name as Ztief.
@olasd @LegalizeBrain Yeah, the letters of an acronym don't necessarily get pronounced the same way as the way they are in the original words. Otherwise pronouncing "laser" would be weird, something like "lass air," and "scuba" would be "skubb ah" (with the "ah" being a long-a like the initial a in "apparatus," actually, I guess it's like all the a's in "apparatus").
@olasd @LegalizeBrain A JPG is a JPEG without the experts.
@olasd @LegalizeBrain I've believed it was the Joint *Picture* Experts Group for decades and now I cannot bear it.

@olasd @LegalizeBrain @Gurre

Still funny, every time 😄

@olasd The creator of the format said the correct pronunciation is like “jif”, not like “gif”.

Obviously “gif” is pronounced like “giraffe”, so the correct pronunciation is “jif” like “jalapeño”.