Belgian Court of Appeal: The “Transparency & Consent Framework” (TCF) is illegal. TCF is live on 80% of the Internet https://www.iccl.ie/digital-data/eu-ruling-tracking-based-advertising-by-google-microsoft-amazon-x-across-europe-has-no-legal-basis/
EU ruling: tracking-based advertising by Google, Microsoft, Amazon, X, across Europe has no legal basis

EU data protection authorities find that the consent popups that plagued Europeans for years are illegal. All data collected through them must be deleted. This decision impacts Google’s, Amazon’s and Microsoft’s online advertising businesses.

Irish Council for Civil Liberties

@CCC I don't get it. Weren't the cookie banners introduced just to prevent user information from being stored? I see 2 contradictory issues:
- you're not using a cookie banner - you're violating privacy
- you use a cookie banner - you are violating privacy

So how should it be? Or is it something else entirely?

@michal @CCC no tracking allowed hence no cookies and no popup

it is very simple

@helle @CCC Yes, but Do Not Track HTTP header is deprecated. How do you know someone doesn't want to be tracked if you can't store that information anywhere?
@michal @CCC you are not allowed to track to begin with and doing so is a crime
@michal @CCC the whole point of these laws was to not store the data at all, ever

@michal @helle @CCC You know they don't want to be tracked because they didn't call your customer support number and say "please track me" and then mail you a notarized letter affirming they want to be tracked.

This is not hard unless you're presuming entitlement. The whole point of the law is that you're forbidden from presuming entitlement or coercing "consent".