Ice bucket challenge returns with new focus on mental health

The “Ice Bucket Challenge,” a viral fundraising campaign that raised millions for ALS research in 2014, has been reimagined by students at the University of South Carolina to tackle a new issue: mental health awareness. The Mental Illness Needs Discussion (MIND) club’s #SpeakYourMIND campaign, launched on Instagram in March, adapts the challenge’s format to raise funds for Active Minds, a nonprofit whose…

https://10bmnews.com/2025/04/ice-bucket-challenge-returns-with-new-focus-on-mental-health/