Lots of European hosters/cloud companies tell us to "just use their cloud!". But the cloud companies here can't be compared to Google/AWS/Azure. Our local places are selling wood. Yet cloud customers want furniture. And until we are honest about that gap, things won't improve:
https://berthub.eu/articles/posts/dear-hosting-providers-you-sell-lumber-and-not-furniture/
Dear hosters, you are selling wood, not furniture - Bert Hubert's writings

Earlier, I wrote that there isn’t just one type of cloud; it ranges from renting out servers to fully managed office software as a service. One relevant type of cloud use is what’s informally called “cloud-native.” I wrote in that earlier page that a “cloud-native developer” does not work based on servers. If you rent out virtual servers and call yourself a cloud company, a cloud-native developer won’t understand you at all.

Bert Hubert's writings

@bert_hubert This is especially obvious now that “confidential computing” is growing. That “Nitro” ecosystem makes a lot more sense when you start playing around with Nitro Enclaves, KMS, and overall pseudo-anonymized data to avoid real data leak concerns at large companies.

It is just much more robust than anything you can get in Europe, which is just sad considering the amount of scrutiny the government places on consumer privacy compared to the US.