Until now, Facebook has been the only social media platform focused on personal relationships and conversations with people we actually know. Other platforms focus on sharing low-quality "content," or news, opinions, and rumors.
Zuckerberg’s recent decisions have annoyed a sizable proportion of Facebook's user base. Many of these users are actively seeking alternative platforms.
Unfortunately, existing options like Mastodon, BlueSky, and Substack do not adequately address this need, resulting in a demand for a new solution that remains unfulfilled.