When a platform's profits stem from "engagement" above all else, the groups who find financial success on such platforms inevitably moves beyond the contributors who are the most interesting onto the ones who can best overwhelm the "conversation".

In short, if a place allows slop, the place becomes slop.

https://harpers.org/archive/2025/01/the-ghosts-in-the-machine-liz-pelly-spotify-musicians/