@per_sonne I wrote a variant of this on Facebook but here it goes:
All social networks should be seen as just a bunch of distribution channels for your blog posts that you publish on your blog. I guess this is even more true for media organizations whose aim should be to reach the widest range of potential readers/watchers.
So I do really think by deleting their account from Twitter, media organizations are giving way too much importance to Twitter, and particularly to Musk. More importantly, they're giving too much importance to social platforms, because what happened to Twitter can always happen to BlueSky or even Mastodon.
And most of the times I bet what ends up happening is that these organizations stop publishing their content over social networks, because in reality they come to realize there's not really any viable alternative for replacing Twitter - at least currently and for the foreseeable future. The tools and the mass audience are not really there. And another thing that these organizations are missing is that probably, sooner or later, Musk will give up on Twitter and move on to the Next Big Thing.
On the other end, I wouldn't be surprised that this is just another excuse to make these organizations more aloof from the general public by putting up more tight paywalls, closing up all comments section, etc.
Personally, I use Twiter as a media source, retweet interesting links to news articles - even if they're paywalled, one can always access them via third-parties -, and then share a small excerpt from the article on Facebook, Mastodon, and sometimes even LinkedIn.