Anyone else noticed those sites where you are, charmingly, invited to "pay to reject" cookies

I use Duck Duck Go, but what is that all about??

@Geri If we can;t track you and pass that info on to 60 other companies then you must pay.

In a nutshell.

@black_flag but it was never like that before. Opting out one could do without paying.
@Geri Times change. Usually for the worse.