YouTube is Losing The War Against Adblockers

https://programming.dev/post/18367923

YouTube is Losing The War Against Adblockers - programming.dev

- YouTube is intensifying efforts to combat adblockers, including blocking video playback and warning users of potential account suspension. - Increased ads on YouTube have driven many users to adblockers, hurting both YouTube’s ad revenue and content creators reliant on ad-based income. - Despite these measures, many users are leaving YouTube or finding workarounds, leading creators to seek alternative revenue streams off-platform.

Imagine being on the YouTube ad team…that has to be the most depressing team in tech history. Your whole existence revolves around peddling ads before people can watch the ads they want.
I’m sure they make enough money to not care. Being in the part of the company that brings in the dough is generally a pretty good position to be in as well.
It’s the only consumer product they haven’t canceled.
Gmail would like a word