You Don't Need A Full-Size Pickup Truck, You Need a Cowboy Costume
https://reddthat.com/post/22412544

You Don't Need A Full-Size Pickup Truck, You Need a Cowboy Costume - Reddthat
Male insecurity is part of it, but public policy is a bigger part: specifically, the “chicken tax” and CAFE loopholes. Fix those, so that manufacturers are actually allowed and incentivized to make small trucks that people want (and disincentivized against making gigantic ones their “flagship” models), and the problem would greatly diminish.
If argue another thing that is fighting against Kai trucks is the fact that I’m told that there is a dealership feedback loop. For example the reason why cars are rather black and white now is because dealerships viewed that those colors sold better. Same thing with auto transmissions. However we are now finding those cars are selling better is because there are more of them, and there are more of them because they sell better. I suspect the same thing is happening with big trucks. Bigger luxury trucks are selling better than small trucks because there are more big luxury trucks, and there are more big luxury trucks because they sell better. This feedback loop exists because dealerships force consumers to select from what they have when you want to buy a new car. When you look at the second hand market you’ll find colorful manual small trucks sell better than colorless automatic luxury trucks.