Using the term ‘artificial intelligence’ in product descriptions reduces purchase intentions

https://programming.dev/post/17703766

Using the term ‘artificial intelligence’ in product descriptions reduces purchase intentions - programming.dev

> researchers conducted experimental surveys with more than 1,000 adults in the U.S. to evaluate the relationship between AI disclosure and consumer behavior > The findings consistently showed products described as using artificial intelligence were less popular > “When AI is mentioned, it tends to lower emotional trust, which in turn decreases purchase intentions,”

I was on Amazon the other day buying a replacement light.

A little banner on the item description advertised the new 2024 model. It has “ai integration” of some sort. Same price. I actively chose the older model. I can’t be the only one who thinks like this.

I can’t be the only one who thinks like this.

I read an article recently that said this is true. Will try to find it.

you know… I think I saw a comment on here not too long ago about this kind of thing as well.