I do believe age rating boards are misunderstood. It's information to parents. That's it. No one has to change their game. A rating is not a death sentence. It is what it is.
That said, I have a problem with their monopoly position. I wish there was multiple boards. Also, IARC helped a ton, but ratings are still too expensive.
Releasing physically on all platforms world wide? That's 30k dollars. Crazy.