Christian Pietsch 🍑 (@[email protected])

#Firefox 128 is here. With it comes a new section in the privacy and security settings called "Website Advertising Preferences" containing a ticked box labeled "Allow websites to perform privacy-preserving ad measurement". The help text linked there sounds promising: https://support.mozilla.org/en-US/kb/privacy-preserving-attribution #Mozilla to provide a surveillance-free alternative to #tracking? Technical explainer: https://github.com/mozilla/explainers/tree/main/ppa-experiment What do #privacy experts think? #ppa #dap #privateAttribution #privacyPreservingAttribution