Apple Intelligence is designed to protect your privacy at every step. It’s integrated into the core of your iPhone, iPad, and Mac through on-device processing. So it’s aware of your personal information without collecting your personal information. And with groundbreaking Private Cloud Compute, Apple Intelligence can draw on larger server-based models, running on Apple silicon, to handle more complex requests for you while protecting your privacy.
https://www.apple.com/apple-intelligence/
Apple Intelligence

Apple Intelligence is for the everyday and it‘s deeply integrated into iPhone, iPad, Mac, and Apple Vision Pro with groundbreaking privacy.

Apple

🆕 on the Security Blog: Private Cloud Compute

Built with custom Apple silicon and a hardened operating system, Private Cloud Compute extends the industry-leading security and privacy of Apple devices into the cloud, making sure that personal user data sent to PCC isn’t accessible to anyone other than the user — not even to Apple.

https://security.apple.com/blog/private-cloud-compute/

Private Cloud Compute: A new frontier for AI privacy in the cloud - Apple Security Research

Secure and private AI processing in the cloud poses a formidable new challenge. To support advanced features of Apple Intelligence with larger foundation models, we created Private Cloud Compute (PCC), a groundbreaking cloud intelligence system designed specifically for private AI processing. Built with custom Apple silicon and a hardened operating system, Private Cloud Compute extends the industry-leading security and privacy of Apple devices into the cloud, making sure that personal user data sent to PCC isn’t accessible to anyone other than the user — not even to Apple. We believe Private Cloud Compute is the most advanced security architecture ever deployed for cloud AI compute at scale.

Private Cloud Compute: A new frontier for AI privacy in the cloud - Apple Security Research

Apple Intelligence orchestrates between on-device models (eg. summarization, tone adjustment, refining ... ) and inference on the Private Cloud Compute infrastructure.

Find out more about these Apple-developed models in the Platform State of the Union. https://developer.apple.com/wwdc24/102?time=115

Platforms State of the Union - WWDC24 - Videos - Apple Developer

Discover the newest advancements on Apple platforms.

Apple Developer

Introducing Apple’s On-Device and Server Foundation Models

Learn more about the 3B parameter on-device language model and the larger server-based language model available with Private Cloud Compute.

https://machinelearning.apple.com/research/introducing-apple-foundation-models

Introducing Apple’s On-Device and Server Foundation Models

At the 2024 Worldwide Developers Conference, we introduced Apple Intelligence, a personal intelligence system integrated deeply into iOS 18…

Apple Machine Learning Research
Apple Intelligence Foundation Language Models

We present foundation language models developed to power Apple Intelligence features, including a ∼3 billion parameter model designed to run…

Apple Machine Learning Research
"Creating the trust model where your device will refuse to issue a request to a server unless the signature of all the software the server is running has been published to a transparency log was certainly one of the most unique elements of the solution—and totally critical to the trust model"
https://infosec.exchange/@mattburgess/113124728485246481
Matt Burgess (@[email protected])

Apple's new AI iPhones are underpinned by some seemingly clever privacy engineering and protections. @[email protected] spoke with Craig Federighi about how it all works https://www.wired.com/story/apple-private-cloud-compute-ai/

Infosec Exchange
@fj I see that Apple, just like everyone else, is using publicly available data unless someone opts out. I wish Apple had done more to curate the training dataset and better protect people’s intellectual property, not just do the bare minimum.