@hitsuyonai @bontchev AltaVista was garbage, which is why everyone jumped ship to Google. Pre-pagerank search was just awful.
And no, the internet was never devoid of SEO. In fact, SEO used to be FAR easier before Pagerank. Even in the early days of pagerank, people immediately started gaming the system by loading each other's pages up with mutual links to climb the graph.
People need to stop looking at the past through rose-coloured glasses. The early internet was terrible.
@woody @bontchev @hitsuyonai Email that worked on the early web, are you kidding me? I administered an email server at the time, it was a bloody nightmare. How have you memory holed the whole "confirmation emails often take hours to arrive if they ever even arrive at all" thing? And early spam filters were way worse than today, if you even had access to one at all.
MUDs and MOOs were certainly *fun*, mind you :) I had even more fun as a coder. LP MUD all the way - objects are OBJECTS!
"There weren't spam filters in the early Internet, because there wasn't spam on the early Internet."
As someone who administered an email server, I don't think I can even read past this retcon. How can you have been alive then and not remember all the endless spam? People gathered emails everywhere and sent it *en masse*. After a trip to Japan where I had stayed at hostels, and some required email address, all of the sudden I got a new flood of spam *in Japanese*
CATPCHAs started being introduced in 2000 to fight the growing spam problem.
There's surely a higher total percentage of email volume as spam now (though the CAN-SPAM act helped shift a lot of it to semi-legit things with opt-outs), but the far less common / poorer implementation of filtration back then meant that you saw a lot more of it.
NYT article from 1995: