Now Qualcomm Went Long

The core genius at the heart of the original “Get a Mac” campaign is that while Long’s Mac character was likable, John Hodgman’s PC — ostensibly the foil — was lovable.

Daring Fireball

@daringfireball Truly baffling bit. I feel like the bigger story of team-switching though is that the Nuvia acquisition seems to be paying off, with claims of 2.6x perf per watt vs. the M3, if those claims are to be believed.

Taking Apple's CPU crown jewels to the competition & then coming out significantly ahead (supposedly...) seems like a big deal! :)

@lukestevens @daringfireball I heard they were comparing the fanless MacBook Air and not the MacBook Pro 😝😝