My 1 bugfix update got rejected because I link to my website.

How are my fellow Mac app developers dealing with Apple's last gasp crackdown at their anti-steering provisions?

Are you making entirely separate versions of your website? Are you using query args to change behavior?

I should mention that this rejection is disingenuous; "purchases(s) are immediately presented" isn't quite accurate - there's a link to our store page yes, but even that has a link to the Mac App Store. Apple sent over screen shot "evidence" but conveniently cropped this out.

Following up: I resubmitted with ?build=MAS on the offending links. Those pages strip the query string and change my Buy Now button to reopen my app to its Unlock screen.

Apple approved the update.

Whether they approved because of the changes, or just because, we'll never know.