I really don't understand Lite apps.

Your app is slow and way too big because you never cared about usability on slower devices or saving storage. Clearly you do not have a methodology to develop thoughtfully.

So, instead of starting to clean up your app and ensure more care in the future you... write a second app? Now you have 2 codebases to maintain, effectively doubling the maintenance costs. And if you still have no methodology the Lite app will eventually meet the same fate too.

Why?

@SylvieLorxu every lite app I’ve ever seen has been abandoned after about a year anyway due to low engagement (likely resulting from the crappy user experience)

@andy_warb It's the logical result, yeah.

1.You create 2 versions of your app
2. You market only one properly (most users will never know about the Lite version), causing the app to have less users
3. The Lite version has less users and thus gets less development priority
4. The Lite version suffers from more issues because there is less development
5. Users stop using the app because of the issues
6. Repeat step 3 -> 5 until app death