Well done #BT for making things worse.

https://newsroom.ee.co.uk/calling-out-a-new-pricing-structure-in-pounds-and-pence/

The £1.50 price rise each year will be arguably more expensive for users on cheaper contracts. My original
#VirginMobile plan in August 2018 was 2GB for £5 and #VMO2 charges a price rise of 3.9%+RPI which is more expensive than other operators. In that time, I have not switched contracts and my bill is now £7.38 for unlimited when the #O2 app eventually updates it. That's less than £2.50 in a 5 year period. Absolute scam imo.
CALLING OUT A NEW PRICING STRUCTURE IN POUNDS AND PENCE

We're moving away from % figures and CPI-linked changes for our monthly plans to provide certainty for our customers.

CALLING OUT A NEW PRICING STRUCTURE IN POUNDS AND PENCE