It’s just water in a can. How did Liquid Death become a billion-dollar brand?

https://lemmy.world/post/13246229

It’s just water in a can. How did Liquid Death become a billion-dollar brand? - Lemmy.World

Never bought it, never will. I don’t understand people sometimes.
Well, it’s better than plastic bottles. If you’re at a concert or event, then it’s probably the sensible choice.
Cans have a plastic liner in them.
The inside of the can is lined by spray coating an epoxy lacquer or polymer to protect the aluminum from being corroded by acidic contents such as carbonated beverages and imparting a metallic taste to the beverage.
Thank you ChatGPT!
What people can’t quote articles now?