While Wendy’s plans to price gouge you with Uber-style surge pricing, it’s simultaneously enriching wealthy shareholders with a $500 million stock buyback program.
That’s the thing about corporate greed: It’s shameless.
They’ll just keep pushing to see how far they can go.
Surge Gouging turns your attempt to get a burger/ride into a shell game where the seller tries to set price at the maximum YOU will pay in that one transaction rather than conform to any expectation of price stability.
Oddly, I haven't heard them announce plans to let customers haggle over burger prices like they were at a flea market (if the restaurant only has a handful of customers then demand must be down at the moment so the price should drop, right?)
Robert Reich
WMK
Jonah Gibberish