Forbes: Twitter/X CEO Yaccarino has been contacted by a groundswell of leading advertising executives who suggested she could make a statement about racism and antisemitism by stepping down. https://www.forbes.com/sites/johnpaczkowski/2023/11/19/linda-yaccarino-x-twitter-elon-musk-antisemitism-urged-to-resign/
Yaccarino On Hot Seat As Ad Execs Urge Twitter CEO To Resign

In the aftermath of IBM, Disney and Apple pausing spending on X, formerly known as Twitter, top advertising executives made a personal appeal to CEO Linda Yaccarino.

Forbes
Semafor: Linda Yaccarino, the CEO of X, formerly Twitter, has turned the service’s Hail Mary bet on an imagined $100 million political advertising business over to someone she trusts: her son Matt Madrazo. https://www.semafor.com/article/11/19/2023/twitter-bets-big-on-ceos-son
Twitter bets big on ... CEO's son | Semafor

Linda Yaccarino is trusting her son with the social media platform's last-ditch effort to revive political ad sales.

@w7voa "Son also rises" is a nice touch. :-)