The platform formerly known as #Twitter rolls out a new ad format that can't be reported or blocked. https://mashable.com/article/twitter-x-new-clickbait-ad-format
X rolls out new ad format that can't be reported, blocked

The new ads also don't disclose who the advertiser is or that they are even ads.

Mashable
@w7voa Can't be blocked? Gonna bet this copy of uBlock that they can be...