How Google Alters Search Queries to Get at Your Wallet - WIRED - Lemdro.id

cross-posted from [email protected] [/c/[email protected]] > - Google may be altering billions of search queries daily to generate results that increase purchases. > - Testimony in an antitrust case revealed an internal Google slide about changes to its search algorithm, involving “semantic matching” to generate more commercial results. > - Google covertly changes user queries, substituting them with ones that generate more revenue for the company and display shopping-oriented results. > - This manipulation benefits Google’s profits but harms search quality and raises advertiser costs. > - Despite legal challenges, Google’s market dominance allows it to continue these practices, impacting users’ ability to access unbiased information.