For those who work in companies that subscribe users to emails, when users unsubscribe, what portion of them say they "never signed up for this"?
Obviously not looking for hyperaccurate answers, just in general, how many people tend to unsubscribe from promotional emails and how many tick the option “I never signed up for this”?
Professional marketer here, all of the unsub rates in this thread look nominal (0.1-0.2%).
Also, when we run third party distribution campaigns, a large amount of people, I can look at their hotjar journey and watch in real time their mouse movements as they download a whitepaper, then we call them and they say they never downloaded it.
It’s a mix of lying to the annoying marketing company (I get it), and just plain forgetting you did it.
I switched from Hearthstone Deck Tracker to Firestone Deck Tracker yesterday, I’m not entirely sure if I checked to see I wasn’t signing up for marketing emails, it’s that easy.
Not to mention, I can buy just about any non-EU email address i want on demand.
Also, when we run third party distribution campaigns, a large amount of people, I can look at their hotjar journey and watch in real time their mouse movements as they download a whitepaper, then we call them and they say they never downloaded it.
This shit pisses me off. If I’m forced to enter my e-mail address to download a white paper, that should not be considered consent to spam me. My company gates our whitepapers behind e-mail/personal details as well. I just put in my marketing team’s personal contact info when I have to download something from our own website.
thats funny but if you gave me a real name and a fake email, it gets run through data normalization and I’d likely get your real email.
If you just give me the company name, fake name and email, it’s possible that if you met our qualification procedure, we’d just dig out the best looking person at the company (head of department, procurement manager, vice president?) and start contacting them based on “institutional buying intent.”
I mean I’m emailing you twice a week at your work email address for 6 weeks about a product to help you with reducing costs on a certain business function, and making sure you see ads for my company when you would see ads for a different company, and someone pays me money to do it.
I dont touch any personal emails, so I don’t really consider it immoral to email you about your job at your job.
I mean I’m emailing you twice a week at your work email address for 6 weeks about a product
What the fuck that’s so often!
???